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Ads, Ads, Ads: The Gephama Database and its Uses

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https://hal-cnrs.archives-ouvertes.fr/hal-03707729
Contributor : Colette ORANGE Connect in order to contact the contributor
Submitted on : Tuesday, June 28, 2022 - 4:41:16 PM
Last modification on : Tuesday, August 2, 2022 - 4:15:54 AM

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  • HAL Id : hal-03707729, version 1

Citation

S Felder, Jean-Paul Gaudillière, U Thoms. Ads, Ads, Ads: The Gephama Database and its Uses. J.-P. Gaudillière; U. Thoms. The Development of Scientific Marketing in the Twentieth Century, Pickering & Chatto, pp.63-85, 2015. ⟨hal-03707729⟩

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